2012年6月13日星期三

Commercialization of the Internet Socialization

Commercialization of the Internet Socialization:
Internet social trend analysis (d)
Information on the Internet how to describe its importance can not be overstated, and information like a person's blood for the Internet to provide energy, vitality. Internet running smoothly, rely heavily on information effectively deliver on the value of its own, the Internet, the value of their information How do I redeem?
Now think the value of information to fulfill to be a brief introduction:
(1) the value of the channel
In the relationship between the chain channel, an information dissemination need to be screened by various Internet users, forwarding, dissemination of information requires the cooperation and coordination of the many Internet users. Their cooperation to complete a traditional advertising effect, the channel value of which should be netizens share. Channels of Internet socialization flat spread function down, the channel value is the same down, users can read the comments and forward the process of real economic benefits.
(2) the transaction of information
The relationship between the chain propagation process, the spread of Internet users Internet users, while the privatization of the data will allow users in the communication of information trading is more prevalent. Information services, consulting, research can be carried out transactions with each other. Broadly speaking, the beauty of said class picture shopping guide can also count to a way of information transactions. Communication between Internet users through the picture, and the value of the picture through in-kind transactions to achieve the formation of an image generation, dissemination, use the chain of commercialization, the lack of users spread function has not yet been fully applied (probably to label awareness and technology development will be gradually perfected it).
(3) value of time
Already in use to pay a monthly fee model, information can be copied, but the function of information may not be able to easily copy, you know that today is June 4, also know that today is someone's birthday, but you may not be Remember to send blessings today, ordinary information and can provide a reminder, the purchase of this function, the value of the information to cash. Of course, these can be copied information for Internet users, and its value are aging, a period of time valuable, some time has been rubbish. In normal times this information has a strong timeliness of supply and demand sides to match the cost of communication, to honor the value of information is too costly, not worth the candle, but the relationship between chain propagation channel, both supply and demand can quickly match for these information value commitment to providing a broad space.
4 the value of data
Become the private property of Internet users, how to monetize these properties, these methods will be very broad, the trading game between friends is one way, but the data content of ordinary Internet users than the game data range and depth, in the form of more rich.
(5) priority shows the value of
The relationship between chain propagation channel label system, the professional channels of communication, what information to display first in the channel, what time display are appropriate commercial adjustments, such as the google PPC. Change the display order of the information, to honor the value of the channel, this approach is not limited to screen size, regardless of the tablet or the phone can achieve the same.
Chain of channel sharing of benefits
The privatization of the data, the quality of the data source will be affected by the relationship chain channel chase, as the microblogging platform is the pursuit of celebrity resources. Relationship chain channel function implemented by the Internet users work together to complete the channel gains and channel Internet users to share, this approach is likely to be after the collapse of the platform, the relationship between the chain channels competing. The demutualization platform now be considered in technical reserves for this trend.
Cash value of information is far more than the above-mentioned several, so-called platform commercialization dilemma is determined by its self-inflicted, and the stage in the Internet community, Internet users is one of the three (producers, disseminators, the reader) is the main body of the Internet, unlike traditional Internet site is the main body of the content and dissemination of a variety of ways to honor their own value, without considering the interests of users. Commercialization is still the traditional platform-centric thinking, the value of Internet users to create content and channel function to honor for their own, its commercialization process is the occupation of the the netizens economic interests of a variety of commercial way limited experience of Internet users. lack of innovation, it is not surprising (in the final analysis or data monopoly to blame).
The cash value of information but also the relationship between chain propagation channel screening process of the mass homogenization of information, the spread of a blogger effectiveness of how, in the master node of this blog as a starting point of a two dissemination and effectiveness of how, depending on the dissemination of results, the spread value of bloggers, which have the weight difference of the bloggers in the communication chain, which is one aspect of the other hand, the importance of bloggers to its fans, bloggers fans the importance of not the same, which also caused by the weight of differences, another is according to the weight of the content and quality of content, different groups of people, its value caused by the weight of the differences, according to the weight of differences to measure the information relevance and value interval, and thus to achieve filter homogenization information. (Process a little)
The value of information to honor runs through the whole process of development of the Internet, different stages of development, and content varies greatly honored, the social phase of the Internet, the same dynamic development of thinking to explore the commercialization of the Internet , value creation is to grasp the difference of the subject, and be honored, healthy development of the Internet only.
Internet socialization analysis of the needs of Internet users in this series, the relationship map, these two most basic questions to clarify, to deduce the direction of development of integrated social platform to further enhance the efficiency of information dissemination, the relationship between chain propagation channel is the gradual breakdown of the professional of, and interpretation of the propagation channel create steps. The relationship between the chain propagation channel specialization inevitably bring the commercialization of the propagation channel, enhance the process of Internet users in the dominant position of its economic interests in the commercialization process will be followed by Internet users to obtain data ownership "open ecological order, data ownership of Internet users from the platform to the transfer, the privatization of the collapse of the platform data monopoly, resulting in platform-led reconstruction, we return to the relationship between the chain channels competing stage ...
This is my deduction, the deduction admission process not a big problem, the actual development process will very likely with the expected consistent, many people may think that the arrogance, but wait a year after going back over to see the development of the Internet, like now to look back at me a year ago, the Internet hammer series, which many of the conclusions have in practice proved that such as c2b the concept now feel is the future trend in the Internet hammer (d) has made a detailed explanation, account of the very thorough, these instances can find a bunch of. Views are before the horse artillery, so do not expect to immediately be understood, look back to see more easy to understand, had seen each other hammer series also will be able to understand not a few, now back to see more easy to understand what I said. This series of the same.
As lay members to observe the articles of the industry, wrote such an extent that is already contented. After the release of the article to write, has largely not of their own, everyone has their own interpretation, such as the feel valuable help diffusion. The article view is the recognition and application of the maximum power of grassroots writing.

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